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The Icelandic Store

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Authentic Icelandic wool, gifts and traditions — shipped worldwide.

Inspired by Iceland

100% authentic Icelandic wool
Direct from Iceland, worldwide
2,130 verified customer reviews
Family-run since 2013
Anniversary - Free Knitting pattern - The Icelandic Store

Our story

A family business in Iceland

The Icelandic Store is run by two brothers and a small team in Iceland. Everything we sell is chosen the old-fashioned way — because we know it, use it and stand behind it.

Our lopapeysur are knitted from pure Icelandic wool, the same lopi Icelanders have trusted against wind and cold for generations. Every order is packed by us in Iceland and shipped worldwide with DHL Express — and on US orders, duties and taxes are settled at checkout, so nothing is due on delivery.

Read our story